What you get
- 44 checklist items grouped into 6 sections: cart, checkout form, shipping and costs, payment, trust, mobile
- For each item: what to check, why it hurts the customer, how to fix it
- Format ready to hand straight to a developer or designer, no translation needed
- Downloadable PDF you can check off as you go
The six sections
Cart
Readability, shipping cost visibility, free-shipping progress, CTA placement, discount codes, session persistence
Checkout form
Guest checkout, field count, address validation, password rules, step structure, error handling
Shipping and costs
Total cost visibility, pickup points, delivery estimates, free-shipping threshold, email deliverability
Payment
Native payment methods, digital wallets, PayPal, recurring billing, error clarity, mobile completion
Trust
Contact details, reviews, terms visibility, self-service returns, design quality, security badges
Mobile
Touch targets, scroll behavior, load time, keyboard types, real-traffic testing, load testing
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